A guide to luxury watches this Christmas

Give the gift of time

There’s no escaping the fact that the pace of life is continually increasing. From mounting work commitments to never-ending social plans, the fear of missing out has never been more real as we all continue to attempt to master an everyday juggling act.

As we move further and further into the digital age and become ever more connected, with the world literally at our fingertips 24 hours a day, sometimes it can be all too easy to forget to stop and appreciate the things that matter most – most notably family. However, there’s one day of the year when everything stops. With our out of office notifications on and no pressure to do anything other than eat, drink and be merry, Christmas is one of the few days when we get an opportunity to take a moment to appreciate our nearest and dearest with no interruptions.

Give the gift of time this Christmas, in more ways than one.

If we’re all honest, it’s often the leading men in our lives who are the trickiest to find the perfect presents for. OK, so you have the failsafe options of aftershave and socks but what about finding something truly special? No matter whether it’s for your partner, dad, brother or best friend, a luxury watch promises to always impress.

A timeless gift, the beauty of a luxury watch lies in its sentimental value. Often passed from generation to generation, watches become embedded into family history, carrying with them tales that could otherwise be lost. For the man who likes to wear his style on his sleeve, the gift of an Audemars Piguet, Chopard, Hublot, TAG Heuer or Zenith watch guarantees a Christmas that he’ll never forget.

Award-winning British jeweller ROXis thrilled to play host to some of the world’s most sought-after luxury watch brands and is proud to guide clients through the world of Haute Horlogerie – helping them discover what makes these astounding feats of design and engineering tick.

Centuries of incredible craftsmanship and countless hours of painstaking hard work by artisan designers have elevated the humble wristwatch to a symbol of luxury. More than just an instrument of time, a luxury watch exudes style and class. As we edge ever further into the seemingly disposable digital age, Swiss watches offer a romantic link to the past and a reminder that the beauty of impeccable handmade timepieces invite us to enjoy the luxury of eternity – a world away from software updates and continual re-releases.

ROX celebrates the incredible role luxury watches have had over the centuries whilst looking to the future of the industry in the Art of Luxury Watchmaking.